Blog
Notes on SEO, generative engine optimization, lead generation, and the changing shape of marketing.
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Why the SEO agency model broke (and what to hire instead)
AI search broke the agency SEO operating model, not SEO itself. How agencies and consultants actually differ in 2026, what each one is good for, and how to pick.
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Astro SEO: What the Framework Does For You, and What It Won't
Astro ships server-rendered HTML with zero JavaScript by default, which fixes a whole class of SEO problems for free. Here's what it handles, what you still have to do, and when it's the wrong choice.
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Best AI SEO Tools 2026: An Honest Ranking From a Consultant
An opinionated ranking of the best AI SEO tools in 2026 from a Portland SEO consultant who actually pays for them. No affiliate slop, just real picks.
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AI for Sales Prospecting: Does It Really Help?
How to use AI for sales prospecting without falling for the AI SDR hype. A practical workflow for making human SDRs 3x more effective.
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The Best AI Tools for Small Business Marketing
An insider's list of low-cost, free, and open-source marketing tools for small businesses with pricing, descriptions, and use-cases.
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15 B2B Marketing Predictions for 2026
15 expert B2B marketing predictions for 2026 covering SEO trends, AI search, content strategy, and the future of digital marketing.
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Are you a pre-cog marketer?
Are you a pre-cog marketer? Exploring how forward-thinking marketers anticipate trends and stay ahead of the competition.
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How SEO is Changing in 2025
How SEO is changing in 2025 with AI search integration, algorithm updates, and new ranking factors reshaping digital marketing strategy.
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How To You Get Your Business on ChatGPT
How to get your business visible on ChatGPT and AI search platforms with practical optimization strategies for AI-powered discovery.
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GEO: How to Optimize Your Website for AI Search
A practical guide to optimizing your website for AI search engines through GEO strategies that improve visibility across AI platforms.
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Local SEO for Businesses Without Physical Locations
Local SEO strategies for businesses without physical locations. How to rank in local search results even without a storefront.
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Inbound Lead Generation: A Comprehensive Guide
A comprehensive guide to inbound lead generation covering strategies for attracting and converting qualified B2B leads.
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Are Your Service Pages Doing You a Dis-Service?
Are your service pages hurting your SEO? Best practices for creating service pages that rank well and drive conversions.
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Intuitive SEO: DIY Optimization for Search and AI Engines
An intuitive DIY guide to SEO for small businesses — the same simple habits that earn Google rankings now help you get cited by AI answer engines like ChatGPT.
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